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Other music and off-topic => Other music, producers, songwriters, artists, releases and business news => Topic started by: j.fco.morales on July 23, 2014, 07:01:42 AM

Title: The new music business model: Social Media
Post by: j.fco.morales on July 23, 2014, 07:01:42 AM
Guys, I read this article about Shawn Mendes, a teenage boy from Canada that got a record deal because he started doing covers on Vine.

http://www.billboard.com/articles/news/6165603/shawn-mendes-vine-magazine-story

Just like Taylor Swift wrote some time ago about the new music business model and social media, this young man is the representation of that: you get record deals because you're popular and not because of talent, like it was back in the day.

What do you guys think about this?
I think is an amazing topic.
Title: Re: The new music business model: Social Media
Post by: Rebecca on July 24, 2014, 01:24:48 PM
I think it is a great idea, it's easier for the record company as the singer already has a following. I suppose it's a similar thing with the Idol and The Voice etc, singers already have fans before they release an album.
Title: Re: The new music business model: Social Media
Post by: Linda on July 24, 2014, 04:23:31 PM
Anyone can be famous these days..
Title: Re: The new music business model: Social Media
Post by: j.fco.morales on July 24, 2014, 08:23:08 PM
Quote from: Rebecca on July 24, 2014, 01:24:48 PM
I think it is a great idea, it's easier for the record company as the singer already has a following. I suppose it's a similar thing with the Idol and The Voice etc, singers already have fans before they release an album.

Absolutely: the thing is to create a fanbase to make the project profitable.
If you already have a fanbase, half of the work is done.

In the business matters, is makes total sense. In a artistic sense, not that much.